I help businesses turn organic search into traffic, leads, and revenue. Six years across ecommerce, SaaS, local, and lead-generation sites in Australia, Europe, the UK, the US, Canada, and New Zealand, with deep specialism in ecommerce and international SEO.
Why Work With Me
Most SEO reports look impressive while hiding a flat result. I work differently. Every strategy is built backwards from the commercial outcome you actually need.
If a keyword does not lead to a sale or a qualified lead, it does not make the plan. I optimise for the outcomes rankings are supposed to produce — revenue, not just position.
I run SEO in several countries at once, across Australia, Europe, North America, and beyond, making sure the right version of your site reaches customers in each market without competing against itself. It is work most SEOs never take on.
I started in web development, so I fix the technical side properly, the behind-the-scenes issues that decide whether Google can find, read, and trust your site, before building content on top.
What I Do
Specialist SEO scoped to your situation, from Nepal-based local businesses to international ecommerce brands. No templates, no retainer padding.
I fix the issues that quietly hold online stores back, and turn your product and category pages into the ones that rank, get found, and sell.
FoundationThe behind-the-scenes work that lets your site rank at all: faster loading, clean structure, and fixing the errors that stop Google indexing your pages properly.
Nepal & LocalGoogle Business Profile optimisation, local citations, and map pack rankings that put Nepali businesses in front of nearby customers.
No-Cost StartA deep analysis of your current performance, the issues holding you back, and a clear, prioritised roadmap to organic growth.
Global ReachHreflang architecture, multi-regional targeting, and localised content across EN, DE, FR, and NL markets without cannibalisation.
AuthorityMaking sure each page answers what people are actually searching for, in a way Google trusts and visitors want to act on.
Case Studies
Outcomes from live campaigns across global markets, spanning ecommerce, wellness, finance and SaaS brands.
The challenge: A leading Australian pet gear brand with strong recognition but plenty of untapped search potential. Category pages were underoptimised and missing their best keyword opportunities. The work: a full technical and on-page clean-up, stronger category pages, schema, and a keyword strategy built around buying intent. The outcome: organic clicks grew 180% and average position improved from 9.7 to 6.6, with 180K clicks and 23.2M impressions across the year.
The challenge: Launch an on-demand wellness platform into the United States from no organic presence, in one of the most competitive search markets anywhere. The work: US market research, city-specific pages across major metro areas, on-page optimisation, and clean multi-market setup separating the US site from AU and UK. The outcome: 139K clicks and 11.1M impressions in the last three months at an average position of 9.5, built from zero as sole SEO.
The challenge: Limited organic visibility in a competitive product category. The work: technical audit, keyword research, and on-page optimisation aligned to buyer intent. The outcome: growth in qualified traffic and product page rankings.
The brief: A new social media analytics platform that needs organic visibility against established competitors. The work underway: keyword research, on-page optimisation, and a growth strategy built around performance-monitoring and competitor-tracking use cases. A current project, results to follow.
How It Works
No mystery, no jargon. A straightforward process built around your commercial goals.
I analyse your site, your competitors, and your current performance to find the real opportunities holding back growth.
You get a prioritised, commercial-first plan — built backwards from your revenue goals, not a generic checklist.
Technical fixes, content, and international setup, executed hands-on with clear communication at every step.
Transparent reporting that ties effort to outcomes — organic traffic, rankings, and revenue. No vanity metrics.
About Aashish
"I do not optimise for rankings. I optimise for the commercial outcomes those rankings are supposed to produce."
I am Aashish Maharjan, an SEO specialist based in Kathmandu, with six years of hands-on client work across Australia, Europe, the UK, the US, Canada, and New Zealand.
I go deepest in ecommerce and international SEO, and work across SaaS, local service businesses, finance, and lead generation. I cover the whole picture: the technical foundations, multi-country and multi-language sites, content, and the tracking that proves what is working.
Clients across four-plus countries chose to work with a specialist based in Kathmandu because the results spoke louder than the postcode. When I am not running campaigns, I mentor the next generation of SEO professionals.
Active SEO campaigns across AU, EU, UK, US, CA, and NZ — ecommerce, wellness, SaaS, and finance.
Deep expertise in online stores: structuring them to rank, and tracking what actually drives sales.
Hands-on international SEO across English, German, French, and Dutch language markets.
GA4, GTM, Elevar, Looker Studio, and Microsoft Clarity — configured and reported, not just read.
Trusted By
Common Questions
I help your website rank higher on Google for the searches your customers actually make. That covers technical fixes, on-page optimisation, content strategy, and link building, all tied back to a clear commercial goal, whether that is more leads, more sales, or more local enquiries.
Most buying journeys start with a search. If your business does not appear when people look for what you sell, a competitor does. Unlike ads, organic SEO keeps working after the spend stops, compounding into a long-term asset that brings qualified traffic month after month.
Yes. I work with local businesses across Nepal and run live ecommerce and international campaigns for brands in Australia, Europe, the UK, the US, Canada, and New Zealand. That international experience is exactly what I bring back to my Nepal-based clients.
A deep analysis of your technical health, on-page performance, keyword opportunities, and competitor gaps, plus a prioritised roadmap showing exactly where the growth opportunities are. No obligation.
It depends on your starting point and competition. Lower-competition and local terms can move within weeks to a few months. Competitive head terms are a longer, compounding play, usually six to twelve months. I set realistic expectations from the first audit, never inflated promises.
Let's Talk
Start with an SEO audit. I will analyse your site, identify the opportunities, and show you exactly where the growth is — before you commit to anything.