SEO Insights & Guides
Practical SEO thinking from hands-on work with ecommerce and international brands. No fluff, no recycled theory, just what actually moves rankings and revenue.
Practical SEO thinking from hands-on work with ecommerce and international brands. No fluff, no recycled theory, just what actually moves rankings and revenue.
You check ChatGPT and your brand is there. You check Gemini and it is not. Perplexity names two competitors and skips you…
Read article →AI SEO is worth doing. More buyers are starting their research in these tools, and being absent from those answers costs you.…
Read article →Ask ChatGPT, Gemini, Perplexity or Google’s AI results to recommend a product in your category and each will name a few brands.…
Read article →Most SEO reports are designed to look like progress. Charts climb. Numbers are bolded. There is a section on impressions, a long…
Read article →Most stores put real effort into their homepage and their category pages, then treat product pages as a form to fill in.…
Read article →Expanding into a new country is a business decision, not an SEO one. Whether a market is worth entering depends on logistics,…
Read article →Selling into a second country looks like a commercial decision and becomes a technical one quickly. The store works. The products ship.…
Read article →Two stores can sell the same products, publish the same quality of content, and end up with completely different search performance. Often…
Read article →Hiring an SEO for an online store is one of those decisions where the cost of getting it wrong is not just…
Read article →You built the collection pages. You added the products. You wrote the product descriptions. And the category pages themselves rank for almost…
Read article →Reading is a start. A SEO audit shows you exactly what to act on first.
Request an SEO Audit